Privacy Statement


This privacy notice applies to the personal information collected by SEG Products (hereinafter "we", "us", "our" or "ours") when you visit this website or interact with us in person, over the telephone, by email or regular mail.


This privacy notice we will explain why and how we collect, use, disclose and retain your personal data. We will also explain how you can exercise your rights.

In the context of this privacy notice, “this Website” means all the web pages related to the site, excluding any links to third party sites.

Why do we collect your personal data

This website is primarily to showcase our products and to allow you to get in touch with our customer service, so we can answer your questions and resolve a problem you might have with a product and generally providing you information about our products.

Data Collection Methods

We collect your personal data in two ways, direct and indirect.


  • When you get in touch with us through the customer service contact form
  • When we are on the phone with you
  • When you send us an email
  • When you participate in our promotions, surveys, or contests on the website
  • When you interacts with our social media accounts

The direct data collection is based on implied consent as we assume

  • that you understand that we will need personal data to assist you


  • that you understand the basics when you engage in internet activities


Our website uses cookies. The cookies used fall into two categories.

  • Essential and functional cookies.

These are used without your expressed consent as they are necessary to make our website work.

  • Analytics cookies (third party)

We have limited control over those third-party cookies, and we cannot manage your consent decisions. We ask you therefore to manage them through your browser settings.

The data we collect

Direct Method

  • The customer service contact form has mandatory and optional fields
    • Mandatory data required are first name, last name, phone number, email address, country, city, state/province
    • All other fields that do not have an asterisk (*) are optional.

Indirect Method

Google Analytics collects:

  • Time of visit, pages visited, and time spent on each page of the webpages
  • Referring site details (such as a website a user came through to arrive at our site)
  • Type of web browser
  • Type of operating system
  • Flash version, JavaScript support, screen resolution, and screen color processing ability
  • IP address

We do not assign customer IDs. Therefore, your anonymous analytics data cannot be traced back to you.

If you want to stop our website collecting website usage data through google analytics you can:

Social Media

We are also present on certain social media platforms. Before interacting with us on these platforms, we invite you to check the confidentiality parameters of your accounts and to consult the privacy policies of these third parties to ensure that you understand how they collect, use and disclose your personal information: Facebook: and LinkedIn: We disclaim any liability relating to these third parties. 

Disclosure of Your Information

Direct Method

We might have to share your personal information for the following reasons:

  • We are aiding your requests for information or support
    • Partial of full data sharing might be necessary with our service suppliers or third-party business partners, if they require that information to provide their services or perform their contract (for instance, we might use third party services to send you our bulletins by email, or we might give your contact information to a retailer so that it may inform you of a product’s availability);
  • We have agreed to enter into a commercial transaction
    • Partial or full data sharing as part of a restructuring, merger, sale, acquisition or transfer of all or part of our assets or commercial activities, including in the context of any due diligence process;
  • We are approached by regulatory authorities, the police or other government bodies
    • Partial or full data sharing where such disclosure is permitted or required by law (for example, under a court order, due to a situation threatening the life, health, or safety of an individual, etc.).

Indirect Method

Google collects your data from your computer and sends it directly to their Google Analytics servers.

California residents

We do not sell or market your personal information to third parties. 

Other Websites

Our websites contain links to websites operated by third parties, such as manufacturers, distributors, retailers, or other partners.

Once you click on these links to visit third-party websites, you will leave our websites. As we have no control over the operation of these websites, we are not responsible for any of their privacy or other practices. 

Holding of Your Personal Information

Our partners and suppliers that help us delivering our services reside and operate in the USA and Canada. As such your personal data is stored on servers in the USA and Canada.

How We Protect Your Information

We use a combination of physical, technical, and organizational safeguards to protect your personal information. These measures are adapted to the sensitivity of the information, and the purposes for which it is used, and include the following:

A privacy framework governing the protection of personal information throughout its lifecycle. This framework defines the roles and responsibilities of our personnel, provides a process for dealing with complaints regarding the protection of the information, and addresses the retention and destruction of personal information.

Internal policies and procedures that define the roles and responsibilities of our employees throughout the information life cycle and limit their access to such information on a “need-to-know” basis.

Technical safeguards such as firewalls, passwords, encryption, antivirus software, and Secure Sockets Layer(SSL) technology to protect information transmitted over the internet.

Employee privacy and security awareness training.

Data Retention

We retain the personal information we collect for as long as reasonably necessary to fulfill the purposes set out in this Privacy Statement or when the information was collected, unless a shorter retention period is required by law.  We may retain personal information after our relationship with you ends. The length of retention may vary depending upon factors such as:

Recordkeeping or legal compliance requirements

The need to resolve inquiries or complaints

Operating, expanding, and improving our business

The need to exercise or defend legal claims

The need to prevent fraud, protect assets, and promote security

Protecting the rights or safety of you, us, or others

If we no longer require your personal information for any of these purposes, we will delete or anonymize it in accordance with applicable law, unless we are required or permitted by law to keep it for a longer period.

Your Rights

To the extent required or permitted by applicable law, you may have your personal information updated, or corrected in our records. To exercise this right, please contact us at the address indicated in the Contact Us section below.

You have the right to withdraw your consent to our collection, use and disclosure of your information at any time, subject to legal or contractual requirements and reasonable notice. To exercise this right, please contact us at the address indicated in the Contact Us section below.  If you withdraw your consent, it may affect our ability to provide you the products and services you have requested. In addition, we may continue to retain, use and disclose your personal information to comply with legal or regulatory requirements, to establish, exercise or defend our legal interests, or as otherwise required or permitted by law.

You have the right to request deletion of any personal information about you that has been collected from you. Please note that there are exceptions to requests for deletion of information, including where business or legal obligations require the data to be preserved.


This privacy policy may be updated from time to time to reflect changes in our privacy practices or in legislation that governs us. This privacy policy was last updated on September 8, 2023.

Contact Us

Any request to access or correct your personal information and any question or comment you may have about this privacy notice must be sent by mail or email using the following contact information: 

By mail
SEG Products
1175 place du Frère-André
Montréal, Québec  H3B 3X9


Data Privacy Officer
Todd Savage